The American Red Cross offered an apology after a swimming guideline poster depicting White children behaving and Black children acting out went viral on social media, NBC News reports.
“Be Cool, Follow the Rules,” headlines the top of the poster. Arrows are used to differentiate who is “not cool,” and who is exercising “cool” behavior.
Margaret Sawyer, a former Executive Director of the Mixteco/Indigena Community Organizing Project, saw the poster while she vacationed with her family in Salida, Colorado, over the weekend.
— John Sawyer (@JSawyer330) June 21, 2016
Sawyer took action, reporting the poster to the lifeguard on duty and writing a letter to the facility urging them to take it down. Days later, she visited a pool in Fort Morgan, Colorado, where she saw the same sign.
This time, she took it to the court of public opinion by tweeting a photo of the poster.